Anybody associated with the nuances of design has probably come across the phrase, “Good design is obvious, great design is transparent.” When designing mobile app interfaces, one can apply the same approach. The best app design companies create interfaces that catch attention but never distract the app’s functionalities. That is how the technology and the design of an app go hand in glove.
Besides, app animation design offers an area of infinite creative capabilities that one can explore extensively through designing apps for mobile. App integrations consolidate each aspect into a singular interface. Hence we must consider app animation as a functional element rather than a decorative one.
Moreover, app animations influence both the desirability and usability of apps. The key is to find the right balance through proper analysis and positively impact the users. Great UI designs are just the cherry on top of the entire technology cake. But the cherry has its significance, doesn’t it? Let us go in deeper and discuss the best ways to achieve animation designs while creating apps.
The power of Animation design for mobile app
App animation design has the power to make apps more alive to the users. Simple drawing can turn into objects and your mobile screen into entire worlds by virtue of quality animation. But amateur app designers might get overwhelmed with all the options they come across. They might get confused with where to begin with and what all are necessary?
But with creative animation design, one can make their apps reach out to more people. Including effective animations provides a visual edge to your designed apps.
We have jotted down the most effective ways to achieve the same in brief below.
Treat mobile app animation as a core element rather than
The mistake that many app designers make is treating app design as mere seasonings. They consider it something to be sprinkled over the basic app interface at the end to add some flavor. Now, in some instances, the results turn out to be good, mostly because you don’t end up leaning too heavily on app animations. Mediocre animations supported with great designs are the mantra for a successful app. However, the approach here is at fault.
Moreover, you must not treat app animations as a mere topping, to begin with. It is a vital ingredient of the entire recipe, and we must consider it so. Also, it can have dramatic effects on the user’s experience. It makes transitions appear seamless and ties the app together, making it properly user-oriented. Hence, app designers must approach animations as an element of the app design.
Further, they need to start taking it seriously from the beginning and pay equal heed to it as the other norms. Only then will you experiment with it and sketch out changes as you go along with the app development. Besides, treating it as a design element is the best way to ensure we attend to it properly.
Use Microinteractions effectively
Every task you perform inside an app, from setting the alarm or swiping, is performed through micro-interactions. Microinteractions can have a variety of actions, such as app navigations or feedback provision. These are instances where the user is connecting directly with the app.
Besides, micro-interactions provide users with the opportunity to delight users during every action they perform. App designers can enhance ordinary occurrences and make them fun by effectively implementing proper micro-interactions.
Get a grasp of all the animation design types you can use
While designing an app UI, we can use animations to achieve a lot of things. In fact, app animations can play several roles in enhancing the user interface. It is imperative that before designing an app, we understand the different types of animation usage so that we can implement them effectively.
The entire functionality of an app is largely dependant on transitions. It is what binds the UI together. Whenever the user drags down an article or swipes, he is trying to access another app feature. This information doesn’t pop into the screen but slides out smoothly. It is essential to make the user understand that the app functionalities transcend the current screen’s boundaries.
Users will hence be able to make a mental map of the many features of the app and understand how it is connected. Therefore, good transitions are at the core of app design. They must be aimed at multiple use cases and user personalities. Also, they must be able to cater to their many desires and enhance user engagement.
Every action a user performs on the app must be aptly reciprocated through a reaction from the interface. Designers must do this through proper feedback animation design. For instance, if the user adds an item to the shopping cart, the app has to properly notify about it. It cannot just do it in the background without providing proper feedback to the user. This interaction with the user via feedback animation is essential to increase the interactivity of the UI.
Moreover, in mobile app animation design, feedback animation must go beyond the basics and achieve a convincing connection with the user. The objective is to create a sound sense of physics consistently throughout the app interface. This uniformity in feedback will impress the user and make him want to use the app more.
App interface progress is a very crucial aspect of app designs. Surveys reveal that more than 50 percent of mobile users leave a website if it takes more than 3 seconds to load. While it is important to accelerate your app’s loading pace, it is also imperative to integrate app design animations into it. They can play a vital role in ensuring that users stay engaged during the loading process and keep waiting.
In addition, the app progress animations must indicate that something is going on and the users and track the progress. The objective is to make the loading behave like an integral part of the user experience.
An app designer for mobiles is a visual thinker who considers UI animation as a visual language. With the correct resources, it is easy to grasp the nuances of animation design and great designed apps for your mobile app design company. App designers have to properly use the extensive UI libraries, micro-interactions, animations, and patterns to maximum effect.